SLAUGHTER HOUSE BRANDING


2016, BRANDING




Slaughterhouse is BBH’s internal production house — an identity that builds on the agency’s iconic black sheep while pushing it into grittier, more industrial territory.

The branding extends BBH’s minimal, high-contrast aesthetic into a raw, utilitarian system that reflects the hands-on nature of production. Bold typography, stripped-down palettes, and subtle textural cues reinterpret the black sheep’s rebellious spirit through the lens of craft and making, creating a cohesive extension that feels both connected to BBH and distinct in its attitude.


Agency: BBH New York  |  Head of Design Bruno Borges  |  Design: David Garcia  |  Production & Reel: Meg Volk